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Showing posts with the label Chinese New Year

Tiger Beer launches 2024 Campaign ‘Cheers to A Bolder Tomorrow’

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11th January 2024, KUALA LUMPUR – In Chinese culture, the dragon is deemed to be a strong and desirable zodiac symbol - when coupled with the spirit of the tiger, they represent a formidable force. This is why Tiger Beer is encouraging consumers to recognise their courageous achievements and set even bolder ambitions for the Year of the Dragon. With a series of exciting promotions and activities filled with unstoppable ‘huat’, the ‘Cheers to a Bolder Tomorrow’ campaign was officially launched today at Sunway Velocity Mall to much fanfare.

Cheers to a Bolder Tomorrow with Tiger this Year of the Dragon

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18th December 2023, KUALA LUMPUR – People often set goals for the New Year, but do not always take the time to acknowledge the progress they have made. With the formidable force of the Tiger and the Dragon this Chinese New Year (CNY), Tiger Beer wants Malaysians to celebrate their courageous achievements and be inspired to set even bolder ambitions for the year ahead. This is why the brand is kicking off its CNY 2024 campaign with even more exciting activations and promotions to “Cheers to a Bolder Tomorrow” together.

Carlsberg Ushers in the Year of the Rabbit with Auspicious Prosperity Burrow in KL’s Top Hot Spot!

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Celebrate reunions and gatherings at Carlsberg’s Prosperity Burrow specially curated to bring the best CNY traditions to life. Carlsberg’s highly-anticipated annual Chinese New Year (CNY) celebration themed Brewing Prosperity Together or “合家团圆, 好运连连”, returns to usher in the Year of the Rabbit in style with the Carlsberg Prosperity Burrow after the introduction of its artist edition Carlsberg Danish Pilsner and Carlsberg Smooth Draught cans that bring the greetings of ‘prosperity’ and ‘smoothness’ for the year ahead, nationwide. Taking great pride in being a part of gatherings and celebrations throughout the year, be it at home or elsewhere, Carlsberg believes that nothing makes a cold Carlsberg taste better than when shared in the spirit of togetherness, creating happy reunions between family and friends. Similar to the beautiful artwork created by multi award-winning illustrator, Feifei Ruan, Carlsberg brings to life the vibrant CNY Prosperity Burrow spring wonderland that highlight...

COCO STEAMBOAT WELCOMES CHINESE NEW YEAR WITH A SLEW OF REWARDS

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Good news for hot pot lovers; this Chinese New Year, customers who spend RM218 or more at COCO Steamboat Malaysia between January 9 and January 19, 2023 will be eligible for COCO's Treasure Lucky Draw, and stand a chance to celebrate for free. Not only that, the lucky draw provides an abundance of rewards that are updated on a daily basis between the said period. COCO Steamboat, the first artisan hot pot company in KL, is known for its pork bone broth; as its tagline claims. As a way of saying "thank you" to its customers, COCO runs special promotions throughout the year's important festive occasions, beginning with the Chinese New Year. Commemorating the Year of Rabbit, COCO launches the ‘Celebrate 2023 “Tu”Gether’ promotion and invites customers to enjoy the free, and nutritious hot pot with friends, family and loved ones. Luck-filled Chinese New Year   The COCO Treasure Lucky Draw runs from January 9 to January 19 and is eligible for customers who spend RM218 or m...

Tiger 2023 Chinese New Year Campaign Launch – ‘Cheers to Bold Beginnings’

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5th January 2023, KUALA LUMPUR – Life’s small wins are often left unacknowledged in the daily hustle of chasing after tomorrow. This Chinese New Year (CNY), Tiger inspires fans to take a pause and celebrate past moments to re-energize their inner Tiger for an even bolder tomorrow with the launch of its ‘Cheers to Bold Beginnings’ CNY campaign today. To kick it up a notch amongst Malaysian fans, Tiger introduced ‘Gan Gan Chong’, which means the spirit to breakthrough, as a blessing of boldness this CNY.  Bringing this blessing to life, Tiger partnered with three homegrown artists - Dato Maw, Han Xiiao Ai and Danny Lee - to create a CNY song and music video, entitled ‘ The Boldest Chase ’. The three artists were chosen to represent the brand as they embody the same courageous spirit to boldly overcome the odds on their journey, as seen in some apt references in the song lyrics. The song is available on the campaign’s microsite , YouTube and Spotify. ‘ The Boldest Chase ’ is one of a ...

Welcoming the year of the Rabbit with a happy Chinese New Year reunion feast at Hakka Rang Restaurant

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Chinese New Year reunion dinner, this annual affair often comes with the expectation of a whole feast at the table, but we are not the one that will slave over the stoves at home, defininitely a no no with our new outfits. To make things simpler this year, I recommend ordering a set menu from our favourite Hakka Rang restaurants in PJ. Hakka Rang sumptuous menus dole out some of the exquisite and premium ingredients during this festive,dishes, which is believed to bring good luck for the coming year so you can be sure it’ll be a night out with family to remember. Every Chinese New Year our Top 1 must-order prosperity dish is Japanese-Inspired Fresh Fruit and Vegetables Yee Sang, which is indispensable and highly popular. Hakka Rang Restaurant is specially curated in 2 types of Yee Sang which is Chuka Wakame (Seaweed-Vegan) and Chuka Kurage (Jelly Fish) to tailor everyone's needs.     This is a must have Yee Sang on our dining table cause this healthy version of Yee Sang is ma...

‘Cheers to Bold Beginnings’ this Chinese New Year with Tiger Beer

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23rd December 2022, KUALA LUMPUR – Chinese New Year (CNY) is a time full of hopes for prosperity, happiness and reasons to celebrate. Tiger Beer is roaring into the Chinese New Year with a renewed spirit with its ‘Cheers to Bold Beginnings’ campaign. The notion is all about celebrating moments of reflection, as we recognize our past courage while gearing up for a bolder tomorrow. Tiger wants its fans to uncage the spirit of “Gan Gan Chong” with the boldness to break through with courage as we march into the Year of the Rabbit with its exciting activities, promotions and giveaways.

TEXAS CHICKEN MALAYSIA DRUMS UP THE FESTIVE SPIRIT WITH THE ALL-NEW CRIMSON CRUNCH CHICKEN

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Inspired By The Chinese New Year Favourite Dried Chili Shrimp Roll Snack - New Limited Time Offering Available From 18 January Onwards Texas Chicken Malaysia is drumming up the festive spirit with the all-new Crimson Crunch Chicken. Inspired by Malaysians’ Chinese New Year favourite snack, the dried chili shrimp rolls – this new Crimson Crunch Chicken will send your palate tingling with the explosive combo of sweet, spicy and savoury flavours. The lingering umami taste comes from the coating that features a mixture of breadcrumbs and crispy prawn chilli which have been combined with key ingredients like garlic, dried chilli and fried onions. Tham Yue Foon, General Manager of Texas Chicken Malaysia shared, “At Texas Chicken, we are constantly innovating with flavours in order to provide new and unique sensory experiences to excite consumers. This time around, for Chinese New Year, we were inspired by this simple yet delicious condiment which is familiar to the Chinese community – the cr...

Celebrate the Chinese New Year with Atome Angpow Give & Get!

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Atome has launched its ‘Give & Get’ campaign in Malaysia to celebrate Chinese New Year safely and with added rewards. The campaign runs until 15 February 2022 and allows users to create e-angpows by selecting a partner brand and voucher of their choice in the Atome app. The vouchers include free and paid merchant vouchers that can be purchased in-app. The e-angpow can then be gifted via the Atome app to their friends and families to be redeemed. In return, the users will receive scratch cards that they can reveal and stand to win exciting prizes. Users can stand to win the grand cash prize of RM8,888, a Golden Tiger ticket (for a chance at the grand prize) and other in-app vouchers.

USHER IN A ROARING 2022 WITH FESTIVE FEASTS AT MARRIOTT BONVOY HOTELS AND RESORTS IN MALAYSIA

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Herald the Year of the Tiger with propitious Lunar New Year feasts and festive dishes at Marriott Bonvoy Hotels and Resorts in Malaysia. Presenting the irresistible festive CNY favorites at participating Marriott Bonvoy Hotels and Resorts in Malaysia below: Aloft Kuala Lumpur Sentral Roar your way into a prosperous Lunar New Year, with Nook’s popular Chinese New Year Buffet, prepared by Executive Chef Ng and Chef Arfizan, along with their talented team. Together with your loved ones, Nook is ready to serve you delicious dishes, with highlights like Beijing Roast Duck, a Yee Sang counter, Wok-Fried Chilli Crab, Baked Oriental Seabass with Ginger & Superior Scallion Sauce, Crispy Butter Prawns, Popcorn Cereal and Curry Leaf Chicken, Shanghai-Style Chicken Roulade and more, when you welcome the Lunar New Year at Nook. The Chinese New Year Buffet is priced at RM168/person on New Year’s Eve (31 January) and RM138/person, every Thursday to Saturday for the month of February, with 50% of...