Everyday Food I Love

Woodford Reserve, the world's top-selling super premium American whiskey, returns this Old Fashioned Month with the third edition of ‘The Wonderful Race’. This month-long event celebrates and pays tribute to the iconic Old Fashioned cocktail. Brown-Forman Asia is calling on the most talented hospitality professionals in Malaysia to reimagine a timeless classic — the Old Fashioned — and craft the ultimate “All-Star” edition. This year, the competition isn’t just about creating a winning drink; it’s about shaping the future of cocktail culture. The winning creation will go beyond great taste. Like any true icon, it must embody vision and finesse. For Woodford Reserve, the All-Star Old Fashioned will showcase the whiskey’s rich character, redefine what creativity in a classic cocktail can look like, and capture its place as a modern staple on menus around Malaysia. “The Old Fashioned has stood the test of time, but we believe the next great version is waiting to be discovered,” said ...

Heineken® Refresh Your Music is back to elevate the music experience beyond just refreshing playlists. This year, it’s also breaking social bubbles and redefining how music brings people together. Heineken® is shaking up the scene with REFRESHING SESSIONS—a bold new pop-up music series crafted to ignite unexpected connections, uniting music lovers who might have never met otherwise. It’s about stepping outside the ordinary, discovering fresh sounds, and creating unforgettable moments with strangers turned friends—all inspired by Heineken®. To bring this experience to life, Heineken® is partnering with the Timeleft app, a platform designed to connect strangers and spark real conversations. Through the app, consumers can participate in the REFRESHING SESSIONS—meeting new people and expanding their social circles. This collaboration perfectly aligns with Heineken®'s dedication to fostering genuine connections at the pop- up events. Willemijn Sneep, Marketing Director of Heineken Mala...

Get ready for an unforgettable culinary experience as the Tiger Crystal Food Festival arrives this September. The brand is bringing together Malaysia’s favourite food vendors to be enjoyed with the refreshingly light taste of Tiger Crystal beer! Since 2015, the Tiger brand has continually championed the local street food scene through its Street Food platform. What started off as a one-off campaign, Tiger’s brand approach has evolved over the years, including its first-ever virtual Street Food Festival in 2021 for fans to enjoy from the comfort of their homes. This year, with even more choices to go around, the Tiger Crystal Food Festival is set to be the food event of the year where guests can come together to enjoy a meal (or two) with Tiger Crystal – a beer that is Refreshingly Light, Perfect with Every Bite! The Tiger Crystal Food Festival will take place at 1 Utama Shopping Mall’s Ground Floor Forecourt, Open Car Park (near AEON Supermarket) from 5PM till 11PM on 5th and 6th Se...

Be part of a sensorial excursion that celebrates the duet of smooth and spicy, all under one enigmatic space! Building on its success of captivating the taste buds of avid foodies last year, Carlsberg Smooth Draught's Real Spicy, Real Smooth returns to the fore with an even more enticing and thrilling food and beer escapade. As a brand that takes pride in delivering memorable exBEERiences, the Real Spicy Real Smooth campaign promises a new take on the unique gastronomic expedition, crafted to evoke a harmonious union between fiery delicacies complemented by the smoothness of Carlsberg Smooth Draught. Brewed using an innovative cold hopping technique, Carlsberg Smooth Draught delivers a signature easy finish along with the smooth sensation of freshly tapped beer. The brand celebrates consumer’s love affair with local spicy food with a more inclusive and extensive activation at JioSpace, Petaling Jaya from 18th August to 2nd September, open to all beer lovers. Consumers will be trea...

HEINEKEN raises the bar with new commitments on the environment, social sustainability and responsible consumption on a path to a net zero, fairer and healthier world. HEINEKEN announces its 2030 Brew a Better World programme, a new set of ambitious commitments aimed at driving a positive impact on the environment, social sustainability and the responsible consumption of alcohol. As an important part of the company’s EverGreen balanced growth strategy, the 2030 ambitions build on progress made since the Brew a Better World programme was originally launched in 2009. “For over 150 years, we’ve been passionate about making a positive impact on the world around us. We know that we can only thrive if our people, the planet and the communities around us thrive,” said HEINEKEN’s CEO and Chairman of the Executive Board Dolf van den Brink. In Malaysia, Roland Bala, Managing Director of Heineken Malaysia Berhad (HEINEKEN Malaysia), commented: “As a responsible and progressive brewer, we are ...

Heineken Malaysia Berhad (HEINEKEN Malaysia) today reaffirmed its commitment towards advocating responsible consumption. As a responsible and progressive brewer with a history dating back to 1965 in the country, HEINEKEN Malaysia has always been leading the effort in engaging and educating its customers and consumers on enjoying beers and ciders responsibly.