Tiger launches its 2021 Chinese New Year campaign - Bring on the ‘ONG’
KUALA LUMPUR, 15th January 2021 – Tiger Beer, Malaysia’s No. 1 beer, is known for organising grand launch events to auspiciously kick-start the Chinese New Year (CNY) period. Determined not to break the tradition this year, Tiger brought an ‘ONGsome’ launch to media and trade partners in the comfort of their own homes and offices – with an innovative Augmented Reality (AR) twist.