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Makan Lain Macam, Carik Menarik Ayam Brand™ Pulled Chicken Introduces Three Bold New Flavours to Match Every Mood on Your Table

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Ayam Brand™ is giving Pulled Chicken a bold new chapter in Malaysian kitchens, celebrating how familiar flavours and a little creativity can transform everyday meals into something worth talking about. Long enjoyed as a quick fix for sandwiches and wraps, Ayam Brand™ Pulled Chicken is now stepping into a whole new role on the Malaysian dining table. That is the spirit behind Makan Lain Macam, Ayam Brand™'s celebration of our food culture, where Malaysians have always had a special way of turning the everyday into something a little more exciting. Every Mood Has a Flavour Ayam Brand™ Pulled Chicken is now available in five variants, including three exciting new additions: Teriyaki Sauce, Black Pepper, and Spicy Korean Gochujang Sauce, joining the existing Mayonnaise and Hot Chilli flavours that Malaysians already know and love. Each new flavour brings its own personality and recipe inspiration to the table, giving Malaysians three new reasons to reach for a can and cook something ...

Tiger Beer Turns Stories of Courage into Personal Anthems Tiger Courage Beats invites people to submit their moments of courage and hear them transformed into personalised, shareable Courage Songs in their chosen genres, voices and languages

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Tiger Beer today launched Tiger Courage Beats, an innovative experience that transforms personal stories of courage into songs, giving people a new way to hear, relive and share the moments that moved them forward. Available from 1 August to 15 September 2026 as part of the brand’s Roar With Courage campaign, Tiger Courage Beats invites people to submit stories of the moments that kept them moving forward. Each story can be transformed into a personalised Courage Song generated using artificial intelligence (AI), in the participant’s chosen music genre, voice and language, with downloadable audio and visual formats for sharing on social media. This experience is designed to help consumers creatively express their stories and does not replicate or imitate any specific artist, performer, or copyrighted work. The campaign is built on the belief that everyone’s inner tiger is more powerful than they think. Courage tends to be celebrated at the finish line, while the moment that made it pos...

TURN BUSINESS OPPORTUNITIES INTO GROWTH AT MIFB

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In today’s fast-moving food and beverage (F&B) landscape, where buyers prioritise reliability and speed to market, the Malaysian International Food & Beverage Exhibition (MIFB) continues to stand out as a platform that goes beyond creating brand awareness — it drives real business results. Returning for its latest edition, MIFB brings together global buyers, distributors, and industry players to build meaningful connections that enable growth. From securing deals within weeks to partnerships that unlock new markets, past participants highlight how MIFB accelerates the journey from first meeting to long-term collaboration. Where Business Matching Leads to Real Growth For growing brands, gaining direct access to serious buyers and investors can often take months of outreach. At MIFB, these conversations happen face-to-face in a highly targeted environment, designed to connect businesses with the right partners. For Seito Systems (Malaysia) Sdn Bhd, a technology provider focused o...

HEINEKEN® ANNOUNCES AXWELL TO HEADLINE THE ALL-NEW HEINEKEN® HOUSE

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In the lead-up to the upcoming Heineken® House, headlined by Axwell this 15 August, fans came together at the first Heineken® House Sessions party on 20 June at Lane 23, The Exchange TRX, Kuala Lumpur, turning the city’s nightlife scene into an immersive meeting ground for music fans, fresh connections and new friendships. Created as a social warm-up ahead of the all-new Heineken® House finale on 15 August, Heineken® House Sessions brings Heineken®’s global “Fans Have More Friends” platform to life by showing how one simple hello can spark real-world connections through shared passion for music. Missed the first one? Don’t let the next “Hei” pass you by. UPCOMING HEINEKEN® HOUSE SESSIONS: ● 11 July 2026 – Ting Livehouse, Malacca ● 25 July 2026 – Tsin Livehouse, Penang Want in? Entry is by invitation only. Visit @heinekenmy on Instagram, click the link in bio and comment “HEI” to secure your invitation to your preferred session. Tickets to the finale - Heineken® House, 15 August 2026: T...

The House of Suntory Officially Launches Toki Suntory Whisky in Malaysia A Vivid Blend of Hakushu, Yamazaki and Chita Whiskies

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The House of Suntory, the founding house of Japanese whisky, officially launches Toki Suntory Whisky in Malaysia. A modern expression of Suntory’s house style, the award-winning authentic Japanese whisky brings together Hakushu, Yamazaki, and Chita, into a harmonious whisky experience that emphasises approachability without compromise. A VIVID BLEND, TIMELESSLY MADE “Toki,” the Japanese word for “time,” reflects a cultural philosophy deeply rooted in Japan, a respect for heritage alongside a continuous drive for reinvention. This duality of tradition and innovation defines the House of Suntory’s approach to whisky making. WITH SIGNATURE BALANCE OF 50% MALT AND 50% GRAIN At its core, Toki is a refined expression of Suntory’s blending philosophy, crafted as a sipping whisky that reflects balance, precision, and accessibility. Rather than following conventional blending structures, it innovatively showcases a deliberate rethinking of hierarchy led by House of Suntory’s fourth Chief Blend...

Guinness Malaysia Launches the Nation's First Perfect Pint Guide Consumers can now rate their Guinness Draught serve, contribute to the Perfect Pint Guide, and help recognise great Guinness serves across the country.

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Guinness Malaysia has launched Rate Your Pint, a first-of-its-kind nationwide campaign that invites consumers to step into the role of Chief Pint Officer, the brand's quality ambassador, empowering them with a deeper understanding and appreciation of the craft behind every perfectly served Guinness Draught. Through a simple mobile rating system, consumers can evaluate the Guinness they are served, contribute their scores to a live national platform, the Perfect Pint Guide, and help identify where great Guinness is consistently poured, as they progress on their journey towards becoming a Chief Pint Officer. What Makes a Perfect Pint of Guinness Draught? Craftsmanship is at the heart of every Guinness Draught serve. From the way it is brewed to the cleanliness of the glass and the creamy head that holds its shape, every detail plays a role in delivering the perfect Guinness Draught serve. Rate Your Pint gives consumers a simple way to recognise these elements and help uphold the stan...

HEINEKEN® 0.0 AND MOTHERCHUCKERS LAUNCH GROUND 0.0 – ON COURT, OFF COURT, ANYTIME

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Padel is fast becoming a popular lifestyle sport in Malaysia, with Heineken® 0.0 naturally fitting into its growing social scene. As courts evolve into social spaces where matches flow naturally into conversation, Heineken® 0.0 teams up with Motherchuckers to bring that energy to life though Ground 0.0 – a limited-edition athleisure collection inspired by the sport's active, expressive culture. Ground 0.0 is designed for both on- and off-court wear, reflecting the duality of padel today: performance and lifestyle in constant motion. Built for movement, connection, and everyday expression, the collection extends the game beyond the final point into how people play, meet and move through the day. At the heart of it is Heineken® 0.0, crafted to fit effortlessly into everyday social moments, whether planned or spontaneous. With its refreshing great taste, it's a natural companion across occasions. Zero reasons needed. As the Global Beer Partner of Premier Padel, Heineken® 0.0, in c...