The Heineken® ‘Ghosted Bar’ Experiences Are Coming to Cities Near You
10th May 2023, KUALA LUMPUR – Heineken® is on a mission to encourage Malaysians to stop ghosting their friends. This is why the brand recently launched ‘The Ghosted Bar’, a campaign encouraging Malaysians to #WorkResponsibly. Based on a recent YouGov survey commissioned by Heineken®, it was discovered that 41% of employees in Malaysia have ‘ghosted’ their friends due to work obligations, whilst 91% of Malaysians believe that having a good social life helps with managing stress levels at work.