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OATSIDE Introduces Two New Coffee Flavours: Mocha and Caramel Macchiato

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OATSIDE, a leading producer of creamy oat milk in Asia, is excited to announce the expansion of its OATSIDE Coffee range with two new flavors: Caramel Macchiato and Mocha. These bold additions, crafted with a carefully roasted blend of coffee beans and OATSIDE’s signature Barista Blend oat milk, embody the tagline “OATSIDE and Coffee, It’s So Ngam!” and seamlessly fit into your daily routine, allowing you to enjoy your favorite coffee anytime, anywhere. Since its launch in Malaysia in 2022, OATSIDE’s Barista Blend has gained a devoted following among cafes, baristas, and consumers, making it the perfect base for these new blends tailored to the high standards of coffee enthusiasts. The new variants will make their debut at the Ping Min Coffee Festival 2.0 in Kuala Lumpur from 27 to 29 September 2024. “We launched our Pocket Packs earlier this year in Malaysia and received an incredible response to our OATSIDE Coffee Oat Lattes. This enthusiasm inspired us to introduce Caramel Macchiato
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A BALL OF A GOOD TIME AT JIM BEAM’S HIGHBALL BASH 2024

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Jim Beam, the world’s number one bourbon brand, cranked up the excitement at the highly anticipated Jim Beam Highball Bash 2024, held at APW Bangsar on 26th and 27th September 2024. Over the course of this epic two-day bash, attendees came together to vibe with their tribe, celebrating and embodying the spirit of unity. To amplify the theme, Jim Beam teamed up with dynamic personalities and Tribe Leaders in their respective creative spaces – DJ Jovynn, Jayden Chong and Sam Wong to help guests find their rhythm, meThe Jim Beam Highball Bash 2024 served up a sizzling sonic experience, featuring a powerhouse lineup of Malaysia’s finest DJs that kept the energy soaring across both days. Day one saw electrifying sets by DJ Yazzi, Saint Kylo, DJ Duo BATE, and DJ Jovynn, who had the crowd enthralled with their distinct mixes and high-octane beats. On Day two, Odelia Tirza, DJ Yazzi, and DJ Blink took the stage, keeping the explosive momentum alive with unforgettable performances. Together, th
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The Bell & Crown at Taman Tun Dr. ismail

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The Bell & Crown is a laid-back restaurant that combines a casual atmosphere with live music, making it an ideal spot to unwind with friends. The inviting outdoor seating area is perfect for enjoying refreshing beers alongside captivating tunes.   While soaking in the vibrant atmosphere, indulge in a menu that features mouthwatering dishes, handcrafted cocktails, and an excellent selection of beer and wine. The warm ambiance sets the stage for a perfect night out or an intimate gathering.     For a memorable culinary experience in Kuala Lumpur, you can’t go wrong here. The biryani is particularly noteworthy, made with aromatic basmati rice and a flavorful masala, generously layered with fried onions and tender meat, showcasing high-quality ingredients cooked to perfection. Another highlight is the Battered Fin Fillet, served with chips, mushy peas, and tartare sauce. This dish impresses with its crispy batter, fresh fish, and comforting sides, making it a well-rounded option. And
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TIGER CRYSTAL FOOD FESTIVAL UNITES FOOD LOVERS IN FLAVOURFUL FUN

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After an eventful weekend, the Tiger Crystal Food Festival wrapped up with a bang that celebrated the joy of sharing meals! With close to 10,000 guests flocking to the Tiger Crystal Food Festival, which took place at 1 Utama Shopping Mall from the 5th till 8th September 2024, the festival firmly established itself as a must-visit event for food lovers and experience seekers alike. At the festival, guests enjoyed a mix of delicious dining experiences across four distinct Food Zones, each offering a unique culinary journey for their taste buds. No matter what was on the plate, an ice-cold Tiger Crystal was its perfect pair, demonstrating that it is Refreshingly Light, Perfect with Every Bite. 1. Tiger Crystal x CU Mart: Bringing a fun twist to convenience store favourites, this zone was all about exploration and customization. Attendees indulged in a vibrant mix of grab-and-go bites from our favourite Korean convenience store CU Mart, discovering new ways to enjoy familiar favourites. 2.
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HEINEKEN Malaysia's Top Bartender is Set to Shine in Amsterdam

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PETALING JAYA, 13 September 2024 – At the 2024 Star Academy National Finals today, Heineken Malaysia Berhad (HEINEKEN Malaysia) has crowned Jason Dennis Dcruz from Te Amo, representing the KL/Selangor region, as this year’s National Champion.
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GUINNESS CELEBRATES THE NEW PREMIER LEAGUE SEASON WITH THE SPIRIT OF TOGETHERNESS

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Get ready to supercharge your Premier League experience like never before! Guinness Malaysia is set to elevate the excitement this football season with a nationwide campaign that perfectly marries the electrifying thrill of the world’s most-watched football league with the unrivaled richness of a flawlessly poured Guinness. As the Official Beer of the Premier League, Guinness is bringing an extraordinary season to life with a series of high-energy Viewing Parties across Malaysia's favorite pubs and bars. This thrilling campaign is designed to unite fans of both the beautiful game and the beloved brew, offering an unparalleled viewing experience brimming with action, camaraderie, and exceptional rewards. To amplify the excitement, Guinness has launched a vibrant new communication campaign titled ‘Lovely Game for a Guinness,’ showcased across a variety of media platforms. This creative series beautifully captures the profound connection between football enthusiasts and their cherishe
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THE TIGER CRYSTAL FOOD FESTIVAL IS COMING YOUR WAY SOON!

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Get ready for an unforgettable culinary experience as the Tiger Crystal Food Festival arrives this September. The brand is bringing together Malaysia’s favourite food vendors to be enjoyed with the refreshingly light taste of Tiger Crystal beer! Since 2015, the Tiger brand has continually championed the local street food scene through its Street Food platform. What started off as a one-off campaign, Tiger’s brand approach has evolved over the years, including its first-ever virtual Street Food Festival in 2021 for fans to enjoy from the comfort of their homes. This year, with even more choices to go around, the Tiger Crystal Food Festival is set to be the food event of the year where guests can come together to enjoy a meal (or two) with Tiger Crystal – a beer that is Refreshingly Light, Perfect with Every Bite! The Tiger Crystal Food Festival will take place at 1 Utama Shopping Mall’s Ground Floor Forecourt, Open Car Park (near AEON Supermarket) from 5PM till 11PM on 5th and 6th Se
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