Malaysia Airports kicked off Licence to Win 2025 with an electrifying launch event last night at the Sepang International Circuit, setting the stage for a shopping campaign unlike any other. The highly anticipated launch of Licence to Win featured appearances by local celebrities and influencers – (From L to R) Jane Chuck; Eyka Farhana; Daiyan Trisha; Shalma Aina; Siti Saleha; Zulhikam Ahmad, General Manager, Commercial Business; Dato’ Mohd Izani Ghani, Managing Director of Malaysia Airports, Hani Ezra Hussin, Senior General Manager, Commercial Services; Mr. Hendry Saputra, Vice President of Partnership; Traveloka; Zeid Abdul Razak, Chief Financial Officer of Malaysia Airports; Mr. Mathialagan Maniam, Senior Manager Merchandising of MA Niaga; Hisyam Hamid; Amelia Henderson; Scha Alyahya; Awal Ashaari
A Carmine Red Porsche 911 Carrera was unveiled as the Grand Prize of Licence To Win 2025
Running from 21 July to 31 December 2025, this year’s “Own the Dream” edition turns every boarding pass into a golden ticket to win the ultimate grand prize, a striking carmine red Porsche 911 Carrera. Travellers shopping at other international airports under Malaysia Airports’ network can also stand a chance to win a BMW R1300GS motorbike, adding even more excitement to their journeys.
Shoppers can also stand a chance to win a sleek BMW R1300GS motorbike
Strategic partners for this year’s LTW edition include Eraman, Malaysia’s leading duty-free retailer, and Traveloka, Southeast Asia’s top travel platform
The grand launch saw appearances by local celebrities and influencers including Awal Ashaari, Scha Alyahya, Daiyan Trisha, and Amelia Henderson amplifying the buzz around this flagship campaign.
Dato’ Mohd Izani Ghani, Managing Director of Malaysia Airports and Hani Ezra Hussin, Senior General Manager, Commercial Services for Malaysia Airports
Hani Ezra Hussin, Senior General Manager of Commercial Services, Malaysia Airports, shared, “Our goal is to create experiences that go beyond routine. That is why Licence to Win is a cornerstone of our efforts to connect with travellers and shoppers, aligning perfectly with our reset strategy. It reflects how we’re reshaping the airport retail experience, making every transaction a touchpoint, and every moment an opportunity to connect.”
Malaysia Airports’ Licence to Win campaign returns with a brand new theme Own The Dream
For Media Invitation & Food Review please email: angelineonglimin@gmail.com or WhatsApp: 016-8262812 or DM me on Instagram
@ANGELINEONGLIMIN
Comments